A co-founder of Infosys, 78-year-old N. R. Narayana Murthy is largely retired these days, serving as chairman emeritus of the tech consultancy while spending a good chunk of his time
When Ann Handley publishes a thought leadership post on LinkedIn or fires off a newsletter, she’s not just taking a shot in the dark and hoping for the best. A
When Rosalind Brewer speaks, people listen. Brewer’s had quite the career, serving as CEO of Sam’s Club, COO of Starbucks, and CEO of Walgreens Boots Alliance, a stint that saw
Question: What comes to mind when you think of Spanx? Chic body-shaping apparel? Check. Runaway retail success? Check. Sara Blakely? Double check. Blakely, Spanx’s magnetic blonde founder, is synonymous with
Behind every great brand, there’s often an exceptional brand strategy consulting firm. Consider Chipotle, which began as a small burrito shop and evolved into a household name. The secret sauce
How important is good brand communication strategy? In the 1980s, Nike was facing stiff competition from Reebok in the casual fitness market and decided to hire an agency to revamp
Behind every great leader — or celebrity entrepreneur — is a personal branding strategist helping shape their image. Take Ryan Reynolds as an example. The A-list actor’s carefully crafted personal
Whether you love him or hate him, it’s been hard to miss Meta CEO Mark Zuckerberg’s recent executive rebrand. And if you’re thinking about rebanding yourself, Zuck’s transformation is absolutely
For nearly 15 years, Sheryl Sandberg had one of the more influential jobs on the planet: running Facebook (now Meta) as the company’s chief operating officer. But Sandberg’s most impressive
In the classic film Wall Street, Michael Douglas turned in an unforgettable performance as ruthless investor Gordon Gekko. Ethically questionable business methods aside, Gekko commands attention and respect. How? It
