An Integrated Approach to PR and Branding for Executives
CSuite Content’s unique approach to executive communications integrates thought leadership services, ghostwriting, earned media PR and social media management into one package, designed to boost your company’s profile.
Our Agency Helps Organizations
Leverage The Voice Of Their Leaders To Drive Business Results.
CSuite Content is one of the first agencies dedicated to executive thought leadership and communications. Since 2012, we’ve helped hundreds of public and private companies leverage the voice and passion of their leaders to drive business results — raising awareness, winning customers, boosting employer brand, and more.
We work exclusively with founders, CEOs and senior executives at both large, established companies and high-growth startups. We elevate their profile (and their company’s) by developing a thought leadership strategy, then supporting it with earned media, executive social media and more. We don’t just get press hits; we build platforms for industry leaders — clear messaging that drives long-term results internally and externally.
Why Leaders Need A Voice
A CEO’s reputation is directly responsible for 44% of a company’s market value.
Over 80% of business decision-makers say thought leadership has increased their trust in an organization.
2/3 of people say CEOs on social media are better representatives for their companies than CEOs who aren’t.
Why Use an Executive Thought Leadership Agency?
Cut through brand noise with a human voice — real, relatable, memorable.
Highlight the values and culture that set your company apart.
Control your own narrative instead of letting media or others tell your story.
Connect directly with employees, customers, investors and more
Define a vision for your company and direction for your industry
Improve customer perception and employer brand by leveraging your voice
Our Integrated Approach
CSuite Content has a uniquely integrated approach to executive thought leadership and communications.
“The team at CSuite grew my social media following exponentially and also helped me secure a regular column in Forbes. At a critical period, they helped share my views on leadership and retail. I knew the approach was working when my own friends and colleagues began reaching out to me spontaneously to say they were inspired by what I was sharing online.”
Chip WilsonFounder of Lululemon
"CSuite Content has been invaluable in helping me defne my platform as a CEO and in developing a strategy to share it with the world. With their support, I was able to publish high-profle op-eds in Fortune, Fast Company and the Globe and Mail. They also outlined a comprehensive social media strategy, connecting me with key influencers and helping to build a following on LinkedIn, Facebook and Twitter.”
David SegalCo-Founder of DAVIDsTEA
"I want to say thanks to YOU ALL for just an incredible experience. You created a space for me to be able to crystallize the disparate thoughts in my head and really helped me find and amplify my voice and give it clarity, logic and impact. In turn, that helped cement my leadership principles. I truly feel that not only did I find some fantastic professional partners, but I truly feel I've found folks who I know will be lifelong friends. You all are the best and please know that I will be talking you up whenever I get the chance."
Chris ListerCEO of Dianthus; former CEO of Buildium
"I’ve used CSuite at three companies now — Hootsuite, Vidyard and Berkshire Grey — and have been very happy with the thought leadership results. CSuite uses thought leadership to enable startups to look like much bigger companies and help them punch above their weight in terms of PR. Strong recommendation if you have similar needs.”
Steve JohnsonPresident and COO of Berkshire Grey
“CSuite are consummate pros who deliver results and know the exec comms space inside and out. I’d recommend working with them to founders or executives seeking to defne their own brand, drive the conversation in their industry and, ultimately, set their company apart from the pack. As a result of our efforts working together, I was able to shine a spotlight on my company’s innovations in the real estate marketing space and raise my own profile.”
Caren MaioCo-Founder of Nestio
“I was introduced to Caroline and Remy by a fellow CEO who praised their talent and creativity. They helped me get published in Entrepreneur, Fortune and Business Insider, while also building a robust following on LinkedIn. I consider them trusted advisers and partners, with a truly unique perspective on the needs and challenges of communicating as a CEO.”
Roy HesselFounder of EyeBuyDirect
"I highly recommend CSuite Content to anyone looking to build their personal brand and establish themselves as thought leaders in their industry.
CSuite has provided invaluable strategic counsel to help me identify and refine the core themes and messages as CEO of a global company with billions of dollars in assets under management. They've worked with me to craft strategic thought leadership pieces that resonate with influential stakeholders, secure placement in top-tier business publications and amplify my views on social media.
They have a wealth of knowledge and a deep understanding of the unique communication challenges faced by leaders, making it easy for me to raise awareness and build an audience. The ROI is real: After working with CSuite Content for a year, I'm now regarded as an agtech influencer. Millions of people see my social posts every year, and I'm driving key conversations around my industry.
All of this translates into real benefits for my business - attention from investors, new enterprise customers, and media opportunities that put us ahead of the competition."
Michael Gilbert, Founder and Director of the Board at Semios
We start with strategy. Implementation typically begins in month two, with
creation of articles and social media. Expect to see follower growth and targeted
placements shortly thereafter. Note: Establishing a cohesive public voice takes
time and is bigger than a single press hit. For this reason, we suggest engagements
of six months or more.
Engaging, insightful and fun. We sit down for a series of interviews (via video or
in-person) to tease out your key messaging, then support that with research and
analysis. The result is a rock-solid strategy and go-forward plan that outlines
content ideas, core audiences, objectives and suggested channels.
It’s collaborative, from start-to-fnish. We interview you to download your unique
thoughts on pre-approved story ideas. Then, we supplement your analysis with
research and craft a compelling article for you. You weigh in with edits and
additional insights. We identify the optimal publishing strategy and ensure your
article is seen by its target audience.
100%. Social media plays an integral role in amplifying your message and
connecting with your target audience. Not a social native? No problem. Our
integrated approach brings together content creation, community management and
more. You provide the inspiration. We do the heavy lifting.
Our team tells a company’s story through the voice of its leaders. We do not
do press releases, product launches or brand PR more broadly. But we have an
excellent track record of working with in-house and external PR agencies to take
traditional campaigns to the next level and integrate executive voice.
Yes! As a leader, you have unique insight into your industry that no one else has.
Our job is to fnd compelling ways for you to share that and then support your
analysis with research, personality and PR savvy.
CSuite Content is a boutique
communication agency founded in
2012 with the aim of helping companies
better leverage the voice of their
leaders. Our team brings together
a unique mix of award-winning PR,
journalism and social media talent to
tell your story in a way that’s moving,
memorable and highly strategic.