Leadership Branding

Justin Reynolds February 5

5 Personal Branding Statement Examples & How to Write Yours

Fans of Shark Tank know Kevin O’Leary, aka “Mr. Wonderful,” as a shrewd businessman with a no-nonsense approach to investing who pays close attention to financial data while devising devilishly...

Justin Reynolds December 16

What Is Founder-Led Sales? How to Do It (And When to Stop)

When Slack was released in 2013, it was hard to even explain what the product was — which made it tricky for the company to convert its initial customers. Slack’s...

Justin Reynolds November 20

Developing Executive Presence: A Practical How-To Guide

Whenever Jamie Dimon speaks about the economy, people listen. As CEO of JPMorgan Chase, Dimon has evolved from a traditional banking executive into a statesman laser-focused on helping shape the...

Howard Schultz

Justin Reynolds October 20

Executive Positioning: What It Is & Why It Matters

Can the brand and image of an executive be used strategically by a company to drive business results? If you’re Starbucks, the answer is definitely yes. In the wake of...

Melanie Perkins

Justin Reynolds July 20

What Is a Leadership Brand? A Simple Guide to Building Yours

Melanie Perkins is a trailblazer. As co-founder and CEO of graphic design platform Canva — which boasts a $37 billion valuation — Perkins is a self-made billionaire, and she’s not...

Gordon Gekko

Justin Reynolds March 6

What Is Executive Presence? A Guide

In the classic film Wall Street, Michael Douglas turned in an unforgettable performance as ruthless investor Gordon Gekko. Ethically questionable business methods aside, Gekko commands attention and respect. How? It...

Reputational risk

Justin Reynolds August 12

What is Reputational Risk? An Introductory Guide

As Warren Buffett once said, it takes 20 years to build a reputation and just five minutes to ruin it. That’s why smart organizations and their leaders are laser-focused on...

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Shawn Conner June 17

5 Business Thought Leaders Championing LGBTQ+ Rights

Earlier this year, Sam Altman announced that he had married his longtime partner, Oliver Mulherin. It was an unusually candid moment for the CEO, who usually keeps public discussions of...

Elon Musk portrait

Shawn Conner November 7

8 Unlikely Lessons All Thought Leaders Can Learn From Elon Musk This Year

Love him or hate him, few CEOs have captured the public imagination like Elon Musk. The name immediately brings to mind all sorts of things, from electric cars to billionaire...

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Remy Scalza October 1

How To Hire A Corporate Ghostwriter

What do Donald Trump, John F. Kennedy, George Lucas, and Cardi B. have in common? They all used ghostwriters. And, in the cases of at least two of the above,...

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CSuite Content September 20

Podcast Pitching Guide: Tips For Business Leaders To Get Their Message Heard

Podcasts indiscriminately champion every business owner and business irrespective of the stage you might be at in your business journey. The total number of podcast listeners currently stands at 464.7...

Mark Zuckerberg and Elon Musk with age, height, weight, and nationality

Shawn Conner August 31

Billionaire Smackdown: The On-Again Off-Again Zuckerberg And Musk Fight

As we face the end of summer and some of the most disastrous weather events on record, it is time to turn our attention on the really important stuff. Like...

importance of personal branding

Caroline Carter-Smith July 7

Building A Personal Brand — How to Get Started

Discover five essential tips for content creation to enhance your personal brand. Define your identity, know your audience, create valuable content, optimize for discovery, and engage to build lasting relationships....

Celebrity investor Jay Z

CSuite Content June 22

How These Four Startups Attracted Celebrity Investors Like Jay-Z

The influence of celebrity endorsements for a brand is still just as significant as it was when it was known as “Royal warrants or endorsements.” In fact, in this digital...

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Lillian Fu May 30

How This Teen Mom Overcame Imposter Syndrome To Build A Business Empire

Rachel Neill is open about her experience finding herself as a struggling teen mom at 16 with no family support. Motivated both by the people who doubted her potential and...

Do's and Don't's of Personal Branding on Social Media

Caroline Carter-Smith May 26

Our Top Do’s And Don’ts Of Personal Branding On Social Media

Building a personal brand on social media isn’t rocket science, but it is a skill.

Caroline Carter-Smith May 16

How To Build A Personal Brand On LinkedIn

Building a personal brand on LinkedIn is key to communicating who you are and what you stand for to potential clients, business partners, employees, and colleagues.

Creating a Strong Value Proposition for Executive Success

Caroline Carter-Smith May 2

Building A Personal Brand (Step 1): Creating A Strong Value Proposition For Executive Success

One of the most crucial steps in building a personal brand is identifying your unique value proposition – the benefit or value you alone can provide to your target audience.

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