Exec Comms Issues

investment story

Justin Reynolds July 16

What’s an Investment Story? Creating One That Stands Out

Did you know the average investor spends less than four minutes reviewing the pitch deck you spent days perfecting? If you want your company to stay top of mind —...

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Shawn Conner August 21

Shop Talk: Crisis Comms Expert Kim Peacock On Overcoming “Fight-or-Flight” Mode

When Kim Peacock was publisher of Vancouver Magazine, she and the periodical came under fire from animal rights groups over ads for fur coats. This helped create a curiosity in...

Shawn Conner July 9

Shop Talk: Apology Expert Ray Hennessey On Saying Sorry At Work

CEOs are being held accountable like never before. Social media and more prominent public profiles have made it next to impossible for company heads to avoid responsibility when and if...

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Shawn Conner June 28

9 Tips For Effective Reputation Management

A number of factors determine your public image. Reputation management is the art (and science) of controlling what kind of image you put out there as a leader. What is...

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Shawn Conner June 13

5 Children’s Books All CEOs Need To Read to Boost Their Comms IQ

There are plenty of books out there aimed at improving executive communication skills. But do you really need to read, or listen to, a 2-300-page/10-hour tome to learn the fundamentals...

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Shawn Conner April 24

How To (Not) Talk Politics In The Workplace: A CEO’s Guide

As of this writing, the number one movie in North America is Alex Garland’s Civil War, a dystopian thriller about a second American civil war. Clearly, politics—and how divisive they’ve...

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Shawn Conner April 17

Shop Talk: Security Expert Sabino Marquez On Why Leaders Need A “Trust Product”

C-suite leaders out there: how much do you think about security? According to Sabino Marquez, not nearly enough. The security expert is on a mission to change this. According to...

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Shawn Conner March 3

CEOs, How Do You Protect Yourselves From Deepfake AI?

Imagine an employee on a Zoom call with their boss and a few colleagues. The meeting is going fine when suddenly the CEO asks the employee to transfer a large...

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Shawn Conner February 9

Should Leaders Talk About Their Love Life At Work?

We hear a lot these days about authenticity in business. Gone are the days when top executives could hide in concrete edifices and appear, groundhog-like, once a year for a...

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Shawn Conner January 30

Should CEOs Cry On The Job?

High-profile CEOs have been celebrated and vilified for crying on the job. So what's the best path? It may come down to"bounded authenticity."

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Shawn Conner January 10

Are Ghostwriters Worth It? How To Make A Decision

Ghostwriting is the practice of one person, or a team, writing in another’s voice. It’s almost always anonymous, since the person or entity commissioning the ghostwriting is the star, not...

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Shawn Conner December 23

What CEOs Can Learn From Sam Altman’s Triumph Over OpenAI’s Board

A year ago, no one was talking about AI. And now, it seems, it’s all anyone talks about—and more so than ever with OpenAI‘s recent firing, and rehiring, of CEO...

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CSuite Content October 27

4 Keys To Crafting Thought Leadership Content For CEOs

Creating and publishing the right content is instrumental to building a thought leadership brand. Through strong content, business leaders can demonstrate their expertise in a particular area and establish themselves...

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Shawn Conner September 13

The Best Ways To Get Your Team Back In Office

Pack up the lunches and put away the patio furniture. Summer’s over, kids are back in school, and workers are returning to the office—not just from vacation but also following...

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CSuite Content August 24

Delivering An Origin Story With Punch: 5 Things Leaders Can Learn From The Shopify Story Video

In July 2023, Shopify released The Shopify Story. The nine-minute video delves into founder Tobias Lütke’s early process, the Canadian company’s origin, and Shopify’s impact on the lives of its...

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CSuite Content July 27

6 Fatal Mistakes Business Leaders Make When Pitching To Media

Media attention can supercharge your brand. It’s your one-way ticket to organic cross-promotion, reaching potential clients and audience globally, and demonstrating your authority. But it can be a fatal round-trip...

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Shawn Conner July 18

Disney CEO Bob Iger’s 5 Strategies For Taking Risks And Coming Out On Top

Perhaps no CEO is under more fire at the moment than Bob Iger. As actors and screenwriters strike, the well-compensated Disney head has become something of a whipping boy in...

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Lillian Fu April 6

5 Business Leaders Doing an Exceptional Job Handling COVID-19 Comms

In times of uncertainty, it can be tempting for leaders to go radio silent, but the COVID-19 crisis is showing us just how important it is for business leaders to...

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